By Tracking Your Time, Zapier.com article
July 12, 2018
There comes a time in every small business owner’s life when they look at their to-do list and realize they simply can’t get it all done.
Too many emails to answer, too many clients to onboard, too many marketing campaigns to organize—whatever the case, you and your business needs help. Enter: virtual assistants.
Virtual assistants (VAs) are remote contractors that can take on a number of “odd jobs” in your business. They might focus on one specific set of administrative tasks, or they might serve as a jack-of-all-trades. Either way, delegating to a VA will help you grow your business without burning out.
How to Know If You Need To Hire a Virtual Assistant
It can be tough to identify the tipping point for when to hire a virtual assistant, but there are a few common signs that it’s time to start delegating:
- You’re working long hours on a regular basis. Especially if a lot of your time is spent doing repetitive or tedious tasks like replying to social media comments or customer service emails, you might want to think about delegating to a VA. We’re talking about more than one bad week here or there—look for patterns of these long, tedious hours happening for several weeks in a row.
- You’re losing customers or clients because you can’t respond to emails in a timely manner. Once you start losing money because you can’t keep up with your email, you absolutely need help. Losing clients isn’t an option for a growing business.
- You’re spending your time on lower-value tasks. This is your company, and you should be spending your time adding value to the company in a way only you can. Administrative work is a specific skill set, but it’s one that you can delegate. Your brain? That’s non-transferable.
- You’re doing work you don’t like. If you enjoy some of those tedious tasks, then, by all means, stick with them. They might energize you or spark ideas that you otherwise wouldn’t have. But make sure you like your work. Doing tasks that you dislike can lead to burnout, which will have a negative effect on your productivity—and your business.
If this sounds like you/your business, there is help available. Lotus Business Resources is a virtual business resource specialist that can tackle those tasks that keep you working ON your business, instead of IN it!
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